Today, the NBA’s Memphis Grizzlies and FanDuel announced a multi-year partnership, making FanDuel a sports betting partner and the exclusive daily fantasy partner of the Grizzlies. The deal marks the Grizzlies’ first partnership with a sports betting operator and FanDuel’s first partnership with an NBA team for sports betting.
FanDuel will have access to Grizzlies’ marks and logos to use across its online sports betting and daily fantasy sports products, as well as marketing assets ranging from in-arena signage at FedEx Forum to radio, television and digital advertising. FanDuel will present the team’s home and away television broadcast with multiple integrations to enhance the experience for fans watching from home.
“As we expand our sportsbook into Tennessee, partnering with the Grizzlies was a no-brainer, given the team’s popularity and longstanding success, as well as their fan-focused mindset,” said Mike Raffenspberger, CMO, FanDuel Group.
“Grizzlies fans are among the most passionate in the NBA and we are looking forward to helping them find new ways to access their sports fandom. FanDuel has been an excellent partner in building one of the best sportsbooks for Grizzlies fans.”
FanDuel and the Memphis Grizzlies are offering several unique promotions for new FanDuel Sportsbook customers in Tennessee:
- Tennessee residents who sign up for the FanDuel Sportsbook and enter promo code “GRIZZLIES” will receive a $20 free bet with no deposit required.
- Tennessee residents who sign up for the FanDuel Sportsbook in the next 24 hours and enter promo code “GRIZZLIES” will be entered to win an autographed Grizzlies jersey (winner is randomly selected).
- In addition, the FanDuel Sportsbook app features a special risk-free first bet up to $1,000 for Tennessee customers. Unlike other sportsbooks, FanDuel promotions are simple and easy to understand – no complicated math required. Any customer that doesn’t win their first bet is automatically refunded their wager, up to $1,000 in site credit.
The announcement comes on the heels of FanDuel’s launch of its Sportsbook online and mobile experience in Tennessee. FanDuel’s online sports betting is currently available to sports fans in the Volunteer State who can now place wagers on professional football, basketball, hockey, baseball, golf, MMA, soccer, NASCAR, darts, and tennis.
Sports fans in Tennessee can download the FanDuel Sportsbook app today on iOS and Android.